3D LED flooring company

This company develops and manufactures high-end LED and video products for entertainment, interior applications and specialty environments, including underwater installations.

After two years of intensive R&D, the company has realized a fully in-house developed 3D LED video floor. This innovative floor combines visual impact, technical robustness and creative freedom in one modular system. Full intellectual property (IP) rests with the company.

The business has previously developed successful LED products that have been used internationally in large-scale television productions and events, including international entertainment formats and shows. The new 3D LED floor takes the next step: from proven creative innovator to scalable product platform.

Focus
Focus is on completion of prototype phase and preparation for international market launch.

The next-generation 3D LED floor with its own IP for entertainment, architecture and high-end applications

Business model
The company operates through an international distribution and integrator network built up over the past few years through trade shows and projects.

Go-to-market strategy includes:
Sales through specialized AV distributors and system integrators worldwide
Direct cooperation with architects and creative agencies
Positioning within high-end entertainment, retail, experience centers and hospitality
Social media and visual marketing through impactful application demonstration videos

Products are modular and scalable, enabling series production and international rollout.

USPs.

• Fully in-house developed 3D LED floor with full IP.
• Innovation-driven positioning with new visual applications rather than incremental improvements
• Broadly applicable in entertainment, interiors, retail, experience marketing and underwater environments
• High visual impact combined with technical quality and durability
• Track record in international entertainment productions
• Small, technically strong team with creative clout

Where many players in the LED market focus on price optimization and incremental product improvements, the company positions itself as an innovative product developer creating new visual possibilities.

Investment requirement
Total capital required: €500,000

Capital will be used for:

• Redemption of existing bank obligations (requirement from bank).
• Strengthening liquidity position.
• Completion of the prototype phase
• Production testing and optimization
• Coverage of operational costs for the first few months (approximately €35,000 per month)

This investment puts the company in position for controlled and professional market launch.

Desired competencies investor
The company is looking for a strategic partner who can contribute to the next phase of growth.

Value-added sought:

• Experience in business management and scaling
• Structuring organization and administration
• International marketing and sales
• Positioning within hardware and AV markets.
• Strategic guidance towards further growth

The ideal investor combines capital with entrepreneurial experience.

Experience founding team
The company was founded by a technical and creative specialist with in-depth knowledge of LED technology and product development. He is the driving force of innovation and actively involved in development, design and technical optimization on a daily basis.

The strength of the founding team lies in concept creation, technical realization and out-of-the-box thinking.