Webshop premium beachwear brand

This is a premium beachwear and swimwear brand, founded in 2012, with a clear positioning in the high end segment. The brand stands for Mix & Match, timeless elegance and modern fits, balancing comfort and style. The collection is aimed at women who consciously choose quality, luxury and individuality.

Details
Production takes place in Portugal with specialized craftsmen. There is no mass production; the chain is transparent and based on fair wages and safe working conditions. Sustainability and ethics are a structural part of the brand identity. The brand has built strong visibility through media and collaborations. It has been worn and promoted by several well-known Dutch personalities and appeared in leading magazines and television programs. Sales of the beachwear take place exclusively through the webshop.