This is how to prepare your business for sale

Michiel Dullaert
Michiel Dullaert, FBM
Sept. 24, 2024
Just like preparing for a marathon, preparing well for selling your business helps you achieve the best results.
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Are you planning to sell your business? Then it is of great importance to get your business sales-ready. This includes making the necessary preparations to maximize the value of your business and make the sale go smoothly.

Just like preparing for a marathon, proper preparation helps you achieve the best results. By taking the right steps in a timely manner, you can ensure that your business is attractive to potential buyers and ready for a successful transfer.

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10-step plan

Wondering how to go about this? Below we share a handy 10-step plan you can follow to get your business ready to sell, including an additional important step: reducing your dependence on you as a director-major shareholder (DGA).

Step 1: Optimize financial health

Potential buyers will want to check your financial records thoroughly. Therefore, make sure your accounting records are fully in order and remain current. This will give buyers a good understanding of your business' financial situation and provide opportunities to increase value through cost savings or sales growth.

Step 2: Get documentation in order

During the sales process, it is essential that all business documentation is available. Consider financial statements, tax returns, contracts and ownership documents. Having these documents complete and organized makes the sale much more efficient and gives confidence to buyers.

Step 3: Optimize business processes

Buyers are usually looking for businesses that run smoothly and efficiently. By identifying weaknesses in your business processes in advance and improving them, you increase the attractiveness of your business.

Step 4: Check legal issues

Make sure your business offers no surprises legally. Review employment contracts, collective bargaining agreements, client agreements and other legal documents to avoid any issues that may arise during the sale. A buyer will have more confidence in a business that has its legal affairs in order.

Step 5: Have human resources in order

Staff is the heart of almost every business. Make sure you have a strong team and that personnel issues, such as contracts and working conditions, are in place. Resolve any staff problems and work to create a stable company culture to minimize the risk of staff turnover.

Step 6: Identify market position and trends

Buyers want to know not only how the business has performed in the past, but also what opportunities lie in the future. Map the market in which you operate and determine your position. Identify trends and developments that can positively affect the value of your business.

Step 7: Get a professional valuation

A professional business valuation gives you insight into the current value of your business. In addition, it can provide clues to areas for improvement that will increase the valuation. This gives you a chance to make timely adjustments before the sales process begins.

Step 8: Strengthen commercial power

Strong customer relationships, growing revenue and stable suppliers are of great importance to a buyer. By focusing on strengthening your commercial position, for example through a solid sales strategy and a proven marketing approach, you increase continuity and negotiating power.

Step 9: Tax planning

Thoughtful tax planning can help you identify and minimize potential tax risks. Work with a tax professional to ensure you understand and optimize the tax implications of the sale.

Step 10: Protect intellectual property

Do you have intellectual property, such as patents or trademark rights? If so, make sure these are well documented and protected. This can add significant value to your business and make it more attractive to buyers looking for unique assets.

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Bonus step: Reduce dependence on the owner

Finally, it is important to consider the business's dependence on you as its owner. Buyers will have more confidence in a business that can continue to run successfully even without you. Therefore, consider the following steps:

  • Spread knowledge and responsibilities: Make sure the business is not completely dependent on your expertise and transfer responsibilities.
  • Transfer customer relationships: If you have personal relationships with customers, work to transfer those relationships to other employees.
  • Strengthen management: Invest in a strong management team that can run the business without your direct involvement.
  • Document processes and procedures: Document important processes, procedures and operational tasks within the business so the buyer can more easily take over.

In many cases, there will be a transition period after the sale in which you, the former owner, will remain available for some time to support the new owner. This ensures a smooth transition and increases the likelihood of a successful transfer.

Getting your business ready to sell

By following these steps, you will prepare your business for sale and increase your chances of a successful transaction. Start preparing early so you can count on maximum results when you sell.

 

Written by
Michiel Dullaert, FBM

Michiel Dullaert is a partner at FBM Corporate Finance. He started at FBM in 2015 as a senior adviser before joining as a partner in 2020. Michiel has specific knowledge and network in the ICT and Transport and Logistics sector. On behalf of FBM he has assisted in dozens of acquisitions and has had the opportunity to design several buy-and-build processes.

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