10 best known franchise formulas in the Netherlands

There are a lot of well-known franchise formulas, which offer a lot of entrepreneurs worldwide a chance for success.

Also in the Netherlands, this is a way to start a successful business without having to build from scratch. These are the most popular franchise formulas.

Netherlands franchise country?

The most recent figures are not yet known, but in recent years there has been significant growth in the field of franchise formulas. The 908 Dutch franchise formulas realized in 2022 from their 34,010 franchise branches with 399,000 employees no less than a revenue of 42.2 billion euros excluding VAT.

Top-10 best known franchise formulas

Below we will highlight the different branches, but let's start with the ten largest and most well-known franchise formulas. Primera stands head and shoulders above the other formulas, with more than 500 branches in our country. The rest of the top 10 are ranked as follows:

1. Primera (531)
2. Topbloemen.nl (506)
3. The 1:1 Diet at Cambridge Weight Plan (467)
4. RegioBank (460)
5. Bosch Car Service (450)
6. SPAR (441)
7. TotalEnergies (400)
8. Jumbo (360)
9. Domino's Pizza (347)
10. The True Baker (340)

Franchise formulas per industry

Services

Almost half (368 out of 776) of the franchise formulas are service providers. The service industry is the most diverse industry and offers a wide variety of formulas. In service provider formulas, mostly self-employed or sole proprietors join a formula. The largest franchise formula within services is The 1:1 Diet at Cambridge Weight Plan, followed by RegioBank and Bosch Car Service.

1. The 1:1 Diet at Cambridge Weight Plan (467)
2. RegioBank (460)
3. Bosch Car Service (450)

Food

Food retail is widely represented within the franchise. Currently, the food industry contains 74 formulas. The heavyweights within the food industry are supermarket formulas with the largest formula being SPAR. SPAR won the Promising Trade Award for franchise formulas in 2023. Only recognized formulas that meet strict quality requirements are eligible for this award.

1. SPAR (441)
2. Jumbo (360)
3. The True Baker (340)

Catering

The hospitality industry has a variety of businesses. The largest franchise formula in the hospitality industry is currently Domino's Pizza followed by New York Pizza and McDonald's. The hospitality industry has experienced a decline in recent times. This is mainly due to the demise of many smaller businesses that did not survive the corona crisis.

1. Domino's Pizza (347)
2. New York Pizza (274)
3. McDonald's (238)

Non-food

Non-food is one of the largest industries within franchising. Non-food retail has a great diversity of business activities. The largest franchise formula is Primera, which has strengthened its position in the market through its cooperation with Blz. in 2020. The second largest franchise formula is topbloemen.nl followed by TotalEnergies.

1. Primera (531)
2. Topbloemen.nl (506)
3. TotalEnergies (400)