Online store specializing in party and carnival costumes

The company imports its own products and sells carnival costumes, party attire, and party accessories online through its own online store. More than half of its revenue comes from a major online sales platform; it also supplies brick-and-mortar stores and sells directly to consumers. Sales are seasonal, with a major peak around Carnival and smaller peaks around events such as Oktoberfest, Halloween, and other occasions. Due to a lack of focus, a great deal of potential remains untapped both offline and online. For example, in 2026, the online store is advertising approximately 25% less year-to-date than in 2025, which is coming at the expense of revenue.”

’s StrengthsUnder three of its own (registered) brands, the company sells clothing with humorous prints. This brand enjoys strong sales, offers room for further growth, and generates attractive profit margins. Because the company imports the merchandise itself, the items can be offered at competitive prices, including on major e-commerce platforms.

Organization and Facilities
The company has no employees on its payroll; including order picking, less than 1 FTE is currently dedicated to these activities. Storage and order picking take place in the warehouse of one of the shareholders. The shares are held by three shareholders, each with an equal stake.