Social & organic marketing agency with its own in-house photo & video production

The company is a specialized agency that takes care of all social media and content needs for small and medium-sized businesses. While many agencies limit themselves to individual services or work with a rotating cast of freelancers, this company provides social media management and content creation—including its own in-house photo and video production—supplemented by web development and hosting, all handled by a permanent team of in-house specialists.

The revenue model is based on monthly subscriptions. Approximately 83% of revenue is recurring, spread across a broad client base within the SME sector, with no single client accounting for more than 10% of revenue. New clients come almost entirely through referrals and word-of-mouth thanks to a strong reputation, without any active sales efforts.

The company has completed an investment phase in its team and subsequently brought its cost base back in line with revenue. Revenue is growing again, and the greatest commercial potential remains entirely untapped: there is no outbound sales function. For a buyer who adds active sales to the mix, a clear path to further growth lies ahead.