Jewelry webshop

The organization operates an online jewelry web shop with sales through a WooCommerce web shop and a Bol.com sales account. The assortment consists of purchased wholesale jewelry and homemade necklaces with charms (letters).

Business activities
The core activities are purchasing and selling jewelry, product development of own necklaces and online sales and fulfillment. Orders are processed daily, with the jewelry being packed and shipped by the owner himself.

Target group and market
The webshop focuses mainly on (young) women and operates entirely online.

Strengths
The webshop has a growing and returning customer base, offers unique and trending products and continues to generate orders despite limited time available. The low shipping costs make the offer extra attractive.

Organization and housing
The webshop is run by one owner with a current time commitment of approximately 8 hours per week. Activities such as advertising and social media have been (partly) outsourced in the past. The activities are carried out from a home office, where the stock is also stored.

Opportunities and growth possibilities
There is room to accelerate growth by re-investing in marketing (advertising/social media) and by further expanding the assortment and sales channels. The Bol.com account also offers additional opportunities for scale. Due to the trend-sensitive industry and sustained demand, scaling up is promising, especially with more available time/capacity.

Other information
The sale price does not include stock. The owner is happy to explain the reason for sale and further details in an interview.