Acquisition of Body & Fit to an anonymous buyer

Description

𝐕𝐞𝐫𝐤𝐨𝐨𝐩: 𝐁𝐨𝐝𝐲 & 𝐅𝐢𝐭 𝐧𝐚𝐦𝐞𝐧𝐬 𝐆𝐥𝐚𝐧𝐛𝐢𝐚 

The sports nutrition and supplements market continues to develop rapidly; in this dynamic environment, Body & Fit is taking the next step in its growth.

Rembrandt M&A has assisted Glanbia in the sale of 100% of the shares in Body & Fit.

@Body&Fit is an online retailer in, sports nutrition, supplements and healthy snacks, with a strong own brand. With 30 years of experience, the business has built a leading position in the Netherlands with an internationally scalable D2C platform and its own distribution center. Irish group @Glanbia is a global player in food, dairy and sports nutrition.

This international transaction fits within broader developments that we see in the consumer and food-driven market, in which scale and strategic positioning are becoming increasingly decisive. Within that context, the supplements market is also developing rapidly.

Key trends in the supplement market:

▪ Increasing health awareness

Sports nutrition is reaching an increasingly wider audience

▪ Strong influence of social media

▪ More widely available through online and on-the-go channels

▪ Continuous product innovation